Essays
![Content Recycling Done Right]()
Content Recycling Done Right
Feb 5, 2025A sane and helpful approach to getting the most from content you’ve already created that’s still useful for your audience. Trying to crank out fresh, high-quality content every w...
![Consulting as a Path to Autonmy]()
Consulting as a Path to Autonmy
Jan 16, 2025Consulting isn’t just a career choice. It’s also a way to reclaim agency, work on your terms, and lean into chaos with purpose. The world feels like it’s cracking open. Cli...
![Praise for the generalist.]()
Praise for the generalist.
Dec 21, 2024On wearing many hats, many of them dumb looking. There’s this pressure most of us feel to figure out our “one thing.” What’s your major going to be? What career do you want? What’s you...
![What nobody told me about trusting the process.]()
What nobody told me about trusting the process.
Oct 28, 2024I used to think feeling unsure meant I was screwing up. Every time doubt started to creep in, I got deathly afraid that it was the universe’s way of flashing a big red “Wrong Way” sign at me...
![Imposter syndrome can be a good thing, actually.]()
Imposter syndrome can be a good thing, actually.
Oct 21, 2024I’ve spent the last few years in rooms full of people who, on paper, seemed to know a lot more than me and have their whole road ahead all worked out. People with credentials and accolades, ...
![The Content Buddy System]()
The Content Buddy System
Jul 1, 2024The Content Buddy System is a concept we’ve been championing for a few years now to get people outside of their own heads enough to see the value in what they already know. The core id...
![Let's talk about robots taking your copywriting job.]()
Let's talk about robots taking your copywriting job.
Oct 23, 2018Another article came out this week about how robots are going to write everything in the future. I’m not going to link to it because, as usual, it’s a bunch of sensationalized an...
![How college students (and anyone entering the job market) should use LinkedIn]()
How college students (and anyone entering the job market) should use LinkedIn
Jul 5, 2018What a lot of people don’t seem to understand about LinkedIn is that the same basic principles that apply to making friends in real life apply to getting respect and attention from the peopl...
![101 Ways to Plan, Produce, and Publish Content]()
101 Ways to Plan, Produce, and Publish Content
Jun 7, 2018There’s more to “content” than blogging and updating your social profiles, but a lot of people just don’t have time to think up new ideas for what they can create. We...
